TikTok grew 80% last year. Amazon grew just 9.

Hi Reader, I was at TikTok Shop’s major summit in LA last week. And I’m even more bullish on this channel. You should be too. TTS is Amazon 8 years ago. Back then, your leadership was saying this about selling on Amazon: “oh I’m not sure we should be on there,” “what about channel conflict? It will anger our dealers,” “we don’t own the customer data, what about re-targeting?”. If you’ve been around long enough, you know how that panned out. Amazon ate the e-commerce world (over 40% share of...