Partnering with DC Sports, a Sports Performance Parts Company
DC Sports faced several challenges, such as Amazon Vendor Central controlling prices and the Buy Box on several ASINs. Another challenge was for products that were winning the buy box, their ad placements across the Amazon channel were poor, and with the stellar reviews and previous sales of their products, it was vital to ensure they had a rounded-out advertising funnel. A rounded-out advertising funnel is essential when growing your brand on Amazon, but it can be challenging.